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Starwood Hotels & Resorts Kicks Off the Holiday Season with Cyber Monday Sale

22 November 2010 284 No Comment

Five-Day Sale Starts November 29 with Special Rates at More Than 60 Starwood Resorts; additional Offers on November 29, only
Fans and Followers of SPG on Facebook and Twitter Can Receive Early Access to Discountson November 28 at 6pm EST

WHITE PLAINS, N.Y. — Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) is presenting travelers with three ways to save this holiday season. The first, Starwood’s Cyber Monday Sale, kicks off Monday, November 29, and runs for five days only, offering special rates at more than 60 of the world’s hottest resorts in premium destinations such as Mexico, Hawaii and the Caribbean. As an added incentive, on November 29 only, Starwood will offer additional extraordinary offers at some of Starwood’s most desirable resorts. These offers must be booked by 11:59 pm EST, November 29, or while inventory lasts, and represent savings of up to 50% off, with some deals as low as $99 per night.

As Starwood’s third holiday gift to travelers, guests who are fans of the Starwood Preferred Guest (SPG) loyalty program on Facebook (Facebook.com/SPG), or who follow SPG on Twitter (@SPGInsider), will have insider access to the sale for six hours before the launch of Cyber Monday, beginning at 6pm EST on November 28. Guests who wish to receive early access to the promotion should simply visit Facebook.com/SPG and “like” SPG to gain access to the sale.

Resorts participating in Starwood’s Cyber Monday sale include properties across six of Starwood’s nine brands – Sheraton, Westin, W, St. Regis, Le Méridien, and The Luxury Collection. Seasonal steals include The Westin Cancun from $99, W Fort Lauderdale from $249 and the St. Regis Princeville at 33% off. Sample Monday only deals include TheWestin Diplomat ocean front rooms from $179, regularly $309; The Westin Maui ocean view rooms from $299, regularly $419; and 280 deluxe rooms at St. Regis Aspen from $399, regularly $749.

Cyber Monday rates are available for stays between January 1 and April 30, 2011. For a complete list of the offers and destinations, travelers can visit starwoodhotels.com/cybermonday or text MONDAY to 95495 to receive a text reminder of the sale on November 29.

About Starwood Preferred Guest

The SPG program’s breakthrough policy of No Blackout Dates at the world’s most sought after collection of hotels, reinvented the hospitality loyalty program when it launched in 1999. By creating a program centered on its members, SPG has developed the most passionate and knowledgeable membership base in the hotel loyalty space. Through its use of new technologies and innovative channels such as SPG.com, SPG.com/stayconnected, SPG.com/flights, thelobby.com and others, SPG continues to innovate and lead the industry. By offering No Blackouts on standard rooms at over 1,000 hotels and resorts in nearly 100 countries, No Blackouts on hundreds of airlines, and once in a lifetime experiences available through SPG Moments at spg.com/moments, the program has proven to be a big draw for the world’s most frequent travelers, and a significant competitive advantage for Starwood. For more information about Starwood Preferred Guest please visit SPG.com or call (877) – STARWOOD.

About Starwood Hotels & Resorts Worldwide, Inc.

Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with 1025 properties in 100 countries and territories with 145,000 employees at its owned and managed properties. Starwood Hotels is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis(R), The Luxury Collection(R), W(R), Westin(R), Le Méridien(R), Sheraton(R), Four Points(R) by Sheraton, and the recently launched Aloft(R), and Element SM. Starwood Hotels also owns Starwood Vacation Ownership, Inc., one of the premier developers and operators of high quality vacation interval ownership resorts. For more information, please visit www.starwoodhotels.com.

SOURCE: Starwood Hotels & Resorts Worldwide, Inc.

Dan Klores Communications
Louise O’Brien or Julie Horn
212-685-4300
Louise_obrien@dkcnews.com
Juliet_horn@dkcnews.com

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